Zane Westmoreland - Founder, Acadiate

CurioCity Careers
20 January 2016

Zane Westmoreland

Founder, Acadiate

I do whatever is needed to build my company. Product development, marketing, sales, support, training, market research, etc.

I was born/grew up in: Mississauga, Ontario, Canada

I now live in: Milton, Ontario Canada

I completed my training/education at: University of Toronto

Describe what you do at work.

What I love about being an entrepreneur is it isn't predictable. In any given week my activities can range from product development, doing product demos and presentations, speaking to students, working on website marketing, learning new skills, meeting new people, booking new meetings, solving customer problems. The most difficult part of my job is each day I need to look at where Acadiate is and decide where Acadiate needs work to be done the most.

My STEM background gives me the outlook that problems are simply opportunities to create solutions and I've been able to take this point of view to be successful in non-STEM related areas of Acadiate like sales and marketing.

Interactions I have with colleagues are around product and business development to ensure they are aligned with Acadiate's vision.

When I was a student I enjoyed:

How does your job affect people’s lives?

Acadiate helps students get more out of their education by helping them better sell their education so they have a better chance at securing the employment they went to school for. We also help students connect with relevant mentors who can help provide them with relevant career advice.

What motivates you in your career?

The challenge of solving complex problems is what keeps me motivated. I also really like seeing that we can build things and those things can make huge differences in the lives of others.

I love constant change, being an entrepreneur gives me the opportunity to have a career where no two days are exactly alike.

When I was a student, I would have described myself as someone who:

Describe your career path to this career.

I went to University of Toronto for my undergrad in business and technology. I also did a digital communications certificate at Sheridan College. When I graduated, I interned and then worked at a recruitment start up where I leaned the ins and outs of recruitment. I then founded Acadiate in 2011 to help students improve their career development.

What activities do you like to do outside of work?

I like spending time with my family (wife, son, and daughter), reading, playing and watching hockey, and I also have a couple TV shows I like to keep up with.

What advice or encouragement would you give others seeking a similar career?

Get started. Take risks. Don't be afraid to make mistakes/fail. Learn everyday. Persevere.

CurioCity Careers

We hope you enjoyed learning about this great STEM career! The information in this career profile was provided by this individual especially for CurioCity. We hope it helped give you a sense of what this type of job is really like.

Let’s Talk Science is pleased to provide you with this information as you explore future career options. Many careers require a background in science, technology, engineering and math (STEM). Even jobs that don’t use specific STEM concepts on a day-to-day basis benefit from the skills gained through a study of STEM. People with a STEM background are very much in demand by employers across all career sectors. If you would like to learn about more careers that have a STEM connection, visit

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